How To Become Marketer of The Year

Curiosity, fear, intelligence, luck, experience, resources and support, dedication, … and doing work that stands out.

All of those things led me to being named Marketer of the Year by the Columbus American Marketing Association.

Easily Build Next Year’s Marketing Plan in 3 Steps

Whether you’re planning your company’s annual marketing plan for the first time or the 30th time, it can be a big undertaking. How do you know what will fly at you in mid-June of next year while you’re planning this Fall? You don’t necessarily know what surprises will arrive to you, but you’ll be a hell of a lot better prepared to tackle whatever comes your way by having a framework in place.

3 Skills You Need To Outlast Technological Tidal Waves

Getting back in the saddle here… Normally I see list-type articles as a way to get cheap clicks, but I feel like this is something worth actually writing: I’m still in my mid-twenties but I’ve realized over time – and especially these last few months – that business and society’s most relevant technology will probably pass …